6 Dresses Your Bridesmaids Will Genuinely Love
byAttention, bride squads! I know you’ve got a delicate situation on your hands. While you’re over the moon that your bestie is getting hitched,…
SilkFred’s Student Discount: Our Budget-Friendly Style Guide
byWhen you’re a student juggling your part-time union bar job with looming coursework deadlines, late nights and weekly budgets, you fully understand the value…
SilkFred Celebrates International Women’s Day 2022
byTo celebrate International Women’s Day 2022, we turned the spotlight on our lovely customers, putting them in front of the camera for a special…
8 Bestselling Dresses Styled On 4 Different Women
byHave you ever wondered what our dresses look like on women of different heights and sizes? Well, now you have the answer. Our customers…
Introducing The Customer Love Archive: Your Words & Pictures
byWelcome to the Customer Love Archive, our scrapbook of your words and pictures, starring real customers in their favourite SilkFred purchases. What makes a…
Cold Weather Coats & Gilets You’ll Wear All Winter
byIt’s cold out there, so a heavy-duty winter coat is the order of the day. When I need extra warmth, I’m partial to a…
Easy Outfit Formulas For January And Beyond
byDo you ever feel like you’ve forgotten how to get dressed? Wardrobe paralysis can strike me at any time of year, but I’m especially…
A Love Letter To Pockets
byI love you, pockets. You provide me with practicality, support and, most importantly, somewhere to store my gum. Whether you’re hidden in the pleats…
We Shot Our Bestselling Dresses On Different Heights & Sizes
byYou asked, we listened! SilkFred customers wanted to see our cult items styled on varied heights and sizes, so we shot some of our…
Daniella Morris Steps Up Family Footwear Brand Linzi
byAs Ab Fab’s Patsy would say, you can never have enough shoes – and Daniella Morris, founder of women’s footwear brand Linzi, is one…
5 Reasons This Dress Is Insanely Popular
byIconic. Versatile. Popular. Enough about us, the cult Dove dress is pretty great too. Yes, today we’re celebrating this long-sleeved maxi, a shirt dress…
Work-Friendly Tops To Flatter Bigger Boobs
byIf you’re a regular reader of the SilkFred blog, you’ll know that we don’t shy away from the personal (read: embarrassing) stuff. Yes, I’m…
The Founder Of Anne-Louise Boutique On The Importance Of The Customer
byIn the third episode of How Brands Grow, our YouTube series that spotlights our incredible network of independent fashion businesses, SilkFred CEO Emma Watkinson…
Fearless Alice Founder Niamh Bryan On Custom Design & Conquering Doubt
byIt’s our second instalment of How Brands Grow! In this interview series, we investigate how your favourite SilkFred brands grew from humble beginnings to…
3 Trainer-Friendly Work Outfits
byWhen we mention ‘the office’, what are the first three things that come to mind? Chilly air conditioning? Those ergonomic chairs that somehow make…
Meet The Sibling Duo Behind Global Fashion Brand Pretty Lavish
byWelcome to How Brands Grow, our brand new YouTube series that lifts the lid on our incredible community of brand partners via in-depth conversations…
3 Ideas For How To Style An Oversized Blazer
byDoes anyone else miss summer already? Yes, I know that it’s still *technically* summertime, but it’s just not the same is it? The nights…
4 Bloat-Friendly Outfit Ideas For Dinner Plans
byThree things in life are certain: death, taxes and, if I so much as *sniff* cheese, I will have an IBS flare-up. Now, I…
The Perfect Summer Dress For Every Body Type
byPicture this: it’s 2015. Drake’s ‘Hotline Bling’ is playing on *every* radio station, Fifty Shades of Grey makes its box office debut, and tween…
The SilkFred App Lands On iOS App Store And Android Play Store
byIt’s here! Like a shiny gift from the fashion gods, the SilkFred app has landed on the iOS App Store and the Android Play…